Legal

Privacy Policy

Last updated: April 26, 2026

This Privacy Policy describes how Felix Muensterer, operating as Outmark ("we," "us," or "our"), collects, uses, and protects personal information provided through this website (outmark.ca). We are committed to compliance with Canada's Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Ontario privacy law.

1. Who We Are

Outmark is a sole proprietorship owned and operated by Felix Muensterer, located at 64 Hurontario St, Collingwood, ON L9Y 2L6. For all privacy inquiries, contact us at felix@outmark.com.

2. What Information We Collect

We collect personal information in two ways:

Information you provide directly — when you voluntarily submit our application form, this may include:

• Your name and preferred title
• Email address and phone number
• Description of your business and marketing goals
• Your Instagram following size
• Your estimated monthly content budget range
• How you heard about us

Information collected automatically — this website uses Google Analytics 4 (GA4), a web analytics service provided by Google LLC. GA4 collects anonymised usage data including:

• Pages visited and time spent on each page
• General geographic location (country/region, not precise address)
• Device and browser type
• How you arrived at the site (e.g. search engine, direct link)

This data is collected via cookies and similar tracking technologies and is processed by Google on servers that may be located outside Canada. Google's data practices are governed by the Google Privacy Policy. We use this information solely to understand how visitors use the site and to improve it — we do not use it to personally identify you.

3. How We Use Your Information

Information submitted through our application form is used solely to:

• Evaluate whether we are a good fit to work together
• Contact you to schedule a free strategy session
• Respond to your inquiry

We will never use your information for unsolicited marketing or share it with third parties for advertising purposes.

4. How We Store Your Information

Submitted application data is received by email and stored on servers operated by Hostinger (hostinger.com), which may be located outside Canada. By submitting the form, you consent to this transfer. Hostinger's privacy practices are governed by their own privacy policy.

We retain your information only for as long as is necessary to respond to your inquiry or maintain our business relationship.

5. Disclosure of Information

We do not sell, rent, or trade your personal information. We share anonymised analytics data with Google LLC solely for the purpose of understanding website traffic, as described in Section 2. We do not share any personally identifiable information with third parties, except as required by law or by a Canadian court, regulator, or government authority.

6. Your Rights Under PIPEDA

You have the right to:

• Request access to the personal information we hold about you
• Request correction of inaccurate information
• Withdraw consent for us to hold or use your information
• Request that we delete your personal information

To exercise any of these rights, contact us at felix@outmark.com. We will respond within 30 days.

7. Security

We take reasonable precautions to protect your personal information from unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure.

8. External Links

This website may contain links to external sites (such as Instagram or YouTube). We are not responsible for the privacy practices of those sites.

9. Changes to This Policy

We may update this Privacy Policy from time to time. The date at the top of this page reflects when it was last revised. Continued use of this site constitutes acceptance of any updated policy.

10. Contact

For any questions or concerns about this Privacy Policy or your personal information, contact:

Felix Muensterer - Outmark
64 Hurontario St, Collingwood, ON L9Y 2L6
felix@outmark.com

If you are unsatisfied with our response, you may contact the Office of the Privacy Commissioner of Canada.